Bamburi’s road safety campaign caravan kicked off today with an official stop over at their Bamburi Athi River Plant to showcase their online tracking system for their trucks to the National Transport and Safety Authority.

Having been flagged off on Monday 16th December, Bamburi’s ‘Wajibika’ Road Safety Campaign Caravan, continued to traverse from Mombasa to Malaba spreading messages of road safety for all road users as well as conducting ‘boda boda’ training sessions for motorcyclists. Some of the stop-overs’ the caravan was set to make for the week include Mariakani, Voi, Mtito Andei, Mai Mahiu, Longonot, Nakuru. Eldoret,Bungoma; among others before finally winding down in Malaba.

Speaking at the ceremony the Chief Guest the Cabinet Secretary for Transport, Eng. Michael Kamau, called upon Kenyans to be mindful of their fellow road users and emphasized the need for them to be responsible.

“As we travel this festive season, it is important for all drivers to remember that the actions they take affect the lives of all road users and their families. Too many families are losing their loved ones all because of one driver who could not simply follow the rules of the road. We need to put a stop to this. Bamburi’s ‘Wajibika’ campaign comes at an opportune time with all the travel that will be happening this festive season. We therefore ought to take responsibility as drivers, passengers, pedestrians and Kenyans at large” said Eng. Kamau.

Bamburi’s demonstration of their online GPS tracking system was received with great interest by the Mr. Lee Kinyajui, Chairman of the National Transport Safety Authority (NTSA) who are looking at having their own tracking system to promote road safety. “The ability to account for many of our drivers is a fast growing need that we are looking into satisfying. With this technology, I foresee safer roads and the growth of more accountable drivers,” said Hon. Lee Kinyanjui of the NTSA.

Mr. Matthew Munyao, Bamburi’s Group Health and Safety Manager emphasized the Company’s commitment to driving the Road Safety agenda. ” The road safety agenda as is a key initiative borne out of Bamburi’s core values of Health and Safety. As we roll out our 6th Annual Road Safety Campaign we urge you to join us and make our roads safer for all road users.”